Not just about the land in which the grapes are grown, but about the history of the infamous people who founded the land.

Made to the same formula since 1795, Jim Beam White Label is aged for four years in oak barrels to create a smooth, mellow taste with hints of spice.

Made from the delicious Marula fruit of sub-Equatorial Africa, the Marula spirit is distilled and aged in French oak for two years. It is then blended with our velvety cream to create the smooth taste of Amarula - best savoured over ice, preferably with a view.